A Landmark Collaboration with UNDER ARMOUR and Paddy “The Baddy” Pimblett
- CREATO Barber
- Jan 24
- 2 min read
Over the past few days, CREATO Barber & Bar had the honour of hosting a truly special private event — one that marks a major milestone in our journey as a brand.
We are incredibly proud to share that CREATO was selected as the official filming location for a high-profile commercial collaboration with the global sportswear brand UNDER ARMOUR, featuring Liverpool’s own UFC star Paddy “The Baddy” Pimblett. The project brought together an elite filmmaking, production, and marketing team to create a powerful campaign celebrating sport, performance, and local identity.
Being selected for this Collaboration with Under Armour reinforces CREATO’s position as a barbershop and creative venue that meets the standards of world-class brands and production teams.
To deliver this project at the highest level, CREATO was fully dedicated to filming, production, and brand activation across two days. This required us to temporarily close the shop to clients, and we would like to sincerely thank all our customers for their patience, understanding, and continued support during this time.
The event itself was a huge success, energetic, professional, and creatively inspiring. Hosting UNDER ARMOUR and working alongside the team promoting Paddy Pimblett, one of Liverpool’s most recognised athletes on the global stage, was both a privilege and an honour.
This collaboration represents more than just a single campaign.
It reflects the growth of CREATO into a space that attracts major international brands. Earlier this year, we were proud to collaborate with Pepsi, and now once again, CREATO has been trusted by another world-leading brand to serve as the backdrop for a major commercial production.
There is a reason brands like UNDER ARMOUR choose CREATO.
It’s our standards.
It’s our team.
It’s our atmosphere.
And most importantly, it’s our community.
We are deeply proud to represent Liverpool, to support local athletes and talent, and to play a role in showcasing the city and its people to a global audience. CREATO is more than a barbershop — it is a creative space, a cultural hub, and a growing brand rooted firmly in the city we love.
We are pleased to confirm that CREATO is now fully open again, operating at regular hours from today (Saturday 24th). Walk-ins are welcome, and bookings are available as normal via our website.
Thank you for being part of this journey with us. Moments like this are shared achievements, and there is much more to come.
Best regards,
CREATO Barber & Bar Team
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